Budweiser Light Box
Deploying light box signages across 655 select PoCs pan Nigeria.
Challenge
To install light box signages in 655 select PoCs pan Nigeria.
Methodology
- We recced the selected PoCs for alignment.
- Part of the logistics involved freighting from the warehouse to central cluster storage points.
- The light boxes were then deployed to all the PoCs in each cluster.
- Commencement of installation.
- Photo ops.
- We mandatory undertook environmental scanning on the competitors.
Effect
Improved brand presence and ambience in places of consumption.